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Team Unicorn continues to expand with new categories and new players from around the world. It remains without doubt the finest team of international champions in the world and it contains more major tournament wins and winners than any other. It is perhaps the greatest recommendation of the brand that so many great professionals use and promote Unicorn Darts.
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| World
Champions
Started initially in the 1950s when current Chairman Stanley
Lowy signed up the winners of the prestigious News of the
World Tournament to promote the company's darts, Team
Unicorn now boasts 4 World
Champions and 20 World Championship titles between them.
No other brand has more World Champions and no other brand
has more World Championship victories - and with Team Unicorn
comprising Phil Taylor,
John Lowe, Bob
Anderson and John
Part, is it any wonder?
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Contenders
The new look 2008 Contenders now features 2008 World Championship runner-up Kirk Shepherd after his remarkable run at the Alexandra Palace, Wes
Newton, Barrie
Bates, Colin
Osborne and Mick
McGowan. These 5 players are exactly what they’re called; professionals establishing their careers in darts, snapping at the heels of the established players and likely to surprise many with their skill, dedication and ‘can do’ enthusiasm. They know no fear and the world titles are theirs for the taking.
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| Media
This section now comprises Sid
Waddell, Russ
Bray and Gordon
Shumway. The impassioned Geordie tones of Sid
Waddell have made him the unique 'Voice of Darts'.
There is no doubt that since he began commentating on televised
darts in 1977, Sid's enthusiasm, vivid language and
humour have helped make him a household name. Top referee
Russ Bray
has one of the most recognisable voices in the world of darts
and now 'The Voice' is part of the most recognisable
brand in the world of darts. The latest addition to the Media
section is Gordon
Shumway. From Germany, Gordon is a top referee and commentator
and brings an added international element to Team Unicorn.
Gordon is also a regular uniBlogger. Read
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Global
Global has really come of age in 2008 and now includes no less than 12 great darts personalities from all round the world and at different stages of their careers, including 3 ladies. More than anything else, this shows Unicorn’s commitment to darts throughout the world and to all dart players everywhere. Players of all levels, not just those at the very top, can make a valuable contribution to their chosen sport and Global gives Unicorn a chance to support these players. Global currently comprises Ray Carver and Gary Mawson (USA), Barry
Jouannet (Australia), Laura
Tye and Tricia Wright (UK), Robbie
Green and Rikki Williams (UK), Irina
Armstrong (born Russia, lives Germany), Michael
Rosenauer (Germany), Andy
Krockel (Germany), Wynand
Havenga (South Africa) and Tomonori
Takeda (Japan).
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| Generation
180
Launched in 2007 Generation 180 is specifically for Academy and junior players, who are the future of the sport. This typifies Unicorn’s absolute long term commitment to the grass roots game. Kimberley
Lewis (Wales) and Jamie
Kelling (Andover Darts Academy), the original Generation 180 players, are now joined by Thomas Fraundorfer (Germany), Keegan Brown (Isle of Wight) and Sean White, also from the highly successful Andover Darts Academy.
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