No other brand has more World Champions and no other brand has more World Championship victories. With Team Unicorn comprising Phil Taylor, John Lowe, Bob Anderson, Raymond van Barneveld and Anastasia Dobromyslova, is it any wonder?
2013 sees Wes Newton joining Maestro Premier, the Elite grouping of Unicorn PDC Premier League players just a heartbeat away from World Champion status. Maestro Premier also includes James Wade, Terry Jenkins, Gary Anderson, Andy Hamilton and Kevin Painter.
The Maestros for 2013 are Paul Nicholson and Colin Osborne. Both are excellent darts professional at the top of their game. 2013 could just be the year when they break into the Premier League or join the World Champions.
New signing Michael Smith, Jamie Caven, Joe Cullen, Arron Monk, Deven Petersen and Keegan Brown are The Contenders. These 6 players are exactly what they’re called; professionals establishing their careers in darts, snapping at the heels of the established players and likely to surprise many with their skill, dedication and 'can do' enthusiasm. They know no fear and the world titles are theirs for the taking.
Top referee Russ Bray has one of the most recognisable voices in the world of darts and 'The Voice' is part of the most recognisable brand in the world of darts. With him in the Media section is top referee and commentator Gordon Shumway.
Players of all levels, not just those at the very top, can make a valuable contribution to their chosen sport and Global gives Unicorn a chance to support these players. Krzysztof Kciuk (Poland) has now joined Global, which also includes Barry Jouannet (Australia), Tricia Wright (UK), Irina Armstrong (born Russia, lives in Germany), Michael Rosenauer and Steffi Luck (both Germany), Tomonori Takeda (Japan) and Nandor Bezzeg (Hungary).
Generation 180 is specifically for Academy and junior players, who are the future of the sport. This typifies Unicorn’s absolute long term commitment to the grass roots game and is the category with most new players in for 2013. Current players are Sean White, Keegan Brown, Gary Thorne, Dan Read, Harry Annals, Samantha Pike, Jack Warner, Harry Lane and Jack Marriner. Other categories beware!